X Platform Added 10 Million New Users In December - CEO

The Chief Executive Officer of has revealed that social media platform, X, formerly Twitter, added more than 10 million users in December. 

CEO Linda Yaccarino made the announcement in a post on X on Friday amid an exodus of advertisers from the platform over disinformation and hate speech concerns.

Yaccarino did not elaborate on how many of those were paying users and how the number compared with an average month.

Major brands including Apple, Disney, IBM and Lions Gate Entertainment have left the platform in recent months amid claims the platform and billionaire owner Elon Musk have encouraged anti-Semitism.

Musk attracted a storm of criticism last month after endorsing a post accusing Jewish people of stoking hatred against whites and supporting immigration by ‘hordes of minorities’.

Africa Today News, New York reports that X has repeatedly denied stoking anti-Semitism and last month filed a lawsuit against Media Matters, a liberal activist group, over a report that said ads for major brands such as Apple have run beside content that ‘touts Adolf Hitler and his Nazi Party’.

Read Also: Musk Finally Lifts Political Ad Ban At Rebranded Twitter

Media Matters described the lawsuit as ‘frivolous’ and aimed at bullying the platform’s critics into silence.

Musk, who bought Twitter for $44bn last year, last week accused companies fleeing the platform of attempting to blackmail him, telling advertisers: ‘Go f**k yourself.’

The New York Times reported last month that internal company files indicated that X could lose as much as $75m in advertising revenue by the end of the year due to falling advertising revenues.

Recall that Musk had a few weeks ago finally lifted a ban on political ads put in place at Twitter to thwart misinformation before the billionaire bought the platform now called X.

Africa Today News, New York reports that barely one a week after former president Donald Trump made a post at X for the first time since January 2021, possibly deceptive political comments were once again welcomed there.

Trump announced his return to the platform that served as his favourite megaphone throughout his time as president by posting his police mugshot following his detention in Georgia.

Africa Today News, New York

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